SUSTAINABLE INNOVATION

NEW FROM BASES EUROPE:

THE SUSTAINABLE INNOVATION REPORT

Consumers today are more and more aware of the social and environmental impact of the products, packs and services they buy and use. We know through our research that consumers care about the environment and worry about the planet. They look for sustainable options in the products and packs they choose to buy. You might wonder:
 
  •  How does this concern towards the environment translate into making purchasing decisions?
  •  To what extent do consumers make their purchase choices based on sustainability?
  •  Can sustainability enhance your value proposition to consumers?
  •  What are the best practices to bear in mind when you design and develop sustainable products and packs?
 
Download the report to learn more about consumer preference for sustainable products and some of these key insights.