There's never been a better time to find breakthrough success with innovation. While consumers are actively searching for new products, more than 70% decline over their first two years in-market. Join us in celebrating this year's Top 25 U.S. Breakthrough Innovations that have won in this ever changing landscape. These innovations come in many different shapes and sizes, and they all defy the norm, stand out, and grow the market.
THE MARKET IS READY FOR BREAKTHROUGH PRODUCTS, NOW MORE THAN EVER
OPPORTUNITY TO INNOVATE BY THE NUMBERS
MORE CHOICE
30,000
New Launches Every Year
CONSUMERS SEEKING 'NEW'
36 %
of consumers are actively searching for new products
DIGITAL ENGAGEMENT
85%
of Retail Purchases are Projected to be digitally influenced in 2020
