SOLUTION OVERVIEW: BASES OPTIMIZER

NIELSEN INNOVATION INSIGHTS

Marketers have access to more information than ever – which generates a plethora of new insights that help influence product ideas, use cases, packaging… and even entirely new categories to pursue.

 

With BASES Optimizer, you can ensure you’re identifying the best direction from the hundreds (or even millions) of options you have using our machine learning optimization algorithms and evaluating your best directions based on metrics proven to drive in-market success.

 

Plus, with timelines as low as three and a half weeks, you can begin developing your ideas faster than ever.

 

Fill out the form to download an overview. To learn more, reach out to your BASES business partner or select "Please have a BASES team member reach out to me."